Case Study: Mocandunda Wines

The Requirements

The Mocandunda Vineyard is situated on the rocky ranges to the east of the township of Clare and is one of the highest vineyards in the Clare Valley. They produce two ranges of wines, a base range and a flagship range. helloFriday were commissioned to design labels for both of the ranges, with both having outstanding results. The right print solutions provided by Collotype, were key to delivering on the integrity of the design, while reinforcing the premium position of the wines. Using a pearlescent textured substrate, the design elements are communicated with stylish simplicity through the use of spot colours and silver foil.

“The great label design from our friends at Hello Friday in Penola was maximised by the print solutions and service Collotype provided. We are extremely pleased with the final result which communicated the premium small batch positioning which is our flagship Mocandunda Hand Picked series of wines. The trade response to the final packaging - a traditional label with a modern edge, has also exceeded expectations.”
Belinda Heinrich, Mocandunda Vineyard and Wines.

Services

Branding
Label Design
 

Label Design

Branding